isAuthentic AI
isAuthentic AI
How it works
AI models are trained on sample images of each SKU - genuine and fake - to recognise the visual signature of that product. Verification runs through the BC isAuthentic Mobile App; images go to the BC cloud and return a result in seconds. No production-line integration.l.
In practice
An FMCG brand enrols each SKU from a sample image set - no line changes. Brand teams, customs officers, or consumers verify instantly. Accuracy improves as the model samples more - typically starting around 75-85% in pilot and climbing toward 95%+ as it learns the product family.
Also strong for
luxury field verification by resellers and consumers. e.
Optional add-ons
Double assessments
Stakeholder engagement support
Authentication policy development
Board and team training
Stakeholder presentations
Ongoing reporting support
