The moment when the eyes light up of our potential customers....
...is when they realise how little the isAuthentic equipment interferes with their production line, during installation as well as during production.
That is the unanimous feedback we get from our sales staff, when asked if there is a pivotal moment in their conversations with potential customers; When they realise how unintrusive isAuthentic is to their production line.
Easy to use is good
In our communications, we keep telling how isAuthentic is easy:
🟠 Easy authentication – just using the camera on a smartphone and the isAuthentic app. No needs for special light. No need for special equipment to fix items or phone. If you can take a decent selfie, you can authenticate using isAuthentic. It's that easy
🟠 Easy on product and packaging design – no need for fancy labels, ink or transmitters. Just use what you have.
🟠 Easy business model – our straightforward business model makes it easy to project and track costs
Easy to install and run seems to be even better
Obviously, the most impactful easiness of isAuthentic is its' ease on carefully designed and optimized production lines:
🟠 Easy it is to INSTALL the (little) equipment needed in the production line. As we don't apply anything to product or packaging, our installation is unintrusive and can be done in practically any scheduled break. No long, expensive downtimes, just to get started. Low risk, low effort. BIG difference!
From the start, our long experience from the field of production guided us; "Don't mess with production lines!". It seems to have been a good guideline.
We're the ones cutting the edge
At Blue Cromos, we don't add fancy labels. We don't add "magic" ink. Nor do we add any transmitters of any kind. We do product authentication like nobody else, using our patented fingerprinting technology. We're cutting the edge of technology to make life easy for you.
Curious? Get in touch!
Do you want to learn more about how isAuthentic can help you fight the counterfeiters? Just get in touch here
Image by Morozov_photo on iStock Photo